Vendor Spotlight: Numi Tea

Numi Teas

The word “numi” means “citrus” in Arabic. Founders Ahmed Rahim and Reem Hassani named their company Numi after a steeped dried desert lime drink they grew up enjoying throughout their childhood.

As brother and sister, Ahmed and Reem had a vision to share their family’s love of tea and its health and cultural connections with the world. Since 1999, their vision has resulted in a diverse selection of teas and herbal infusions to fit the taste and palate of any customer.

Among their offerings, some well-known and popular varieties can be found: Refreshing Moroccan Mint, Lemon Chamomile, Aged Earl Grey, and Gunpowder Green Tea. Customers who may be looking for their morning cup, an afternoon pick-me-up, or evening relaxation can find something familiar and delightful.

Numi TeasNumi also offers a slate of unique blends for customers who may want something just outside the ordinary. Chai, as an example, has been a surging product category for café operators; Numi Golden Chai features a blend of traditional Assam black tea with cinnamon, cardamom, and ginger for a symphony of spice. Milk and honey may be added for even greater depth of flavor and premium offering.

Customers looking for a bright and aromatic floral experience may find it in Numi White Rose Tea, which features organic white tea and tender spring-picked rosebuds. A velvety and uplifting blend, it can be enjoyed hot – or iced for the upcoming spring and summer seasons.

Numi Teas

Another trend that has gained popularity in recent years is a consumer focus on functional beverages. Numi has a number of teas made with wellness and immunity-aligned ingredients with potential health benefits, such as turmeric, ginger, rooibos, echinacea, and others. Three Roots Turmeric Tea combines turmeric, ginger, and licorice root into an earthy caffeine-free blend for peace of mind any time of the day. Numi Organic Throat Soother, Immune Boost, and De-Stress Tea are a few other varieties that put focus on function.

 

Numi Teas

Of course, the list of Numi tea blends wouldn’t be complete without a connection to the original desert lime drink that inspired Ahmed and Reem in the first place. Numi’s signature Dry Desert Lime Tea is distinctive, tart, and described as an “oasis of health” – tradition and function all in one.

With a lineup to fit any taste, it’s evident that Ahmed and Reem have a strong focus on creating quality products that align with customer demand and current trends. View Houston’s portfolio to find these offerings by Numi and more.

Read more about the wide world of hot tea on the Houston’s Blog.

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