Aside from water, tea is the most widely consumed drink on Earth. In 2020, an estimated 6.3 billion kilograms were consumed worldwide; which means people around the globe sipped more than 2 trillion cups of tea on the year.

Tea has been an important part of human history for more than 2,000 years. The first recorded example of tea consumption dates back to the year 59 B.C.E. in China, though it’s likely humans had been drinking tea even earlier.

It’s no surprise that tea has anchored itself as a favorite among cafe owners and operators. Tea service doesn’t require a large up-front investment, can be consumed at key day parts from morning through evening, and offers good margin potential. Successful tea service usually requires just a few important elements: hot water, the right mugs & teapots (for enticing presentation), and a good tea supply partner, like Houston’s.

Because of the wide array of varieties, tea is sought by customers at crucial stages throughout the day. The caffeine content in many varieties makes tea a favorite way to begin the morning – and it can also be an energizing afternoon pick-me-up. Herbal teas or infusions may be a soothing way to unwind in the evenings, as many caffeine-free offerings contain ingredients associated with promoting relaxation and stress relief.

Per serving, black tea typically contains around half the amount of caffeine as coffee; green tea about a quarter the caffeine of a cup of joe. However, since tea contains a chemical called L-theanine, which causes the caffeine to metabolize more slowly, customers tend to experience a more stabilized, sustained energy, in contrast to a quick burst.

Like coffee, tea also contains antioxidants and anti-inflammatory properties, which have been correlated to healthy living and even protection against certain diseases. Some teas have been shown to aid digestion as well, and may lead to improved gut health. Many herbal and “wellness tea” offerings contain additional halo-effect ingredients such as turmeric or ginger, which appeal to health-conscious customers.

With seemingly unlimited varieties, strong customer draw, and the potential for high return on investment, it’s no wonder that tea has remained such a popular beverage in cafes the world over.

Whether customers are seeking an energizing morning cup, a comforting herbal option, or interesting flavors to sip simply for the joy of it, Houston’s carries a wide range of offerings. To view our portfolio of hot tea offerings here at Houston’s, visit our website.