Whether we call it java, brew, mud, or joe, everyone knows that coffee is considered by many to be an essential staple to power through the day. Coffee Fest, a product trade show, provides a wide variety of training, new product showcases, and is a great way to network for those involved with retailing, coffee, tea, and related products. As there are 3 “Fests” across the country each year, our Houston’s team is able to immerse themselves into the world of the “bean” and complimenting products.
Here are a few fun things that happened in Nashville:
Monbana: “It was a blast working with Geoffroy Maubon, Monbana’s International Barista. He has such a passion for chocolate – and loves talking with people. We sampled out hundreds of delicious mini frappes. The most popular by far were lemon and caramel, made with real dried fruit/zest and caramel bits.” – Brandy Schrantz, Inside Sales Manager
Torani: Blended one of their new creations in the Innovative Beverage Lab and handed out samples of Real Fruit Lemonade smoothies blended with a wedge of lime.
Pacific Foods: Held a non-dairy barista competition at their booth, where they ended up with 75+ baristas competing!
There were many other vendors there that we partner with like Monin, Cappuccine, Kerry Foodservice/Big Train, and more! This allowed us time to visit with our vendor reps and grow our relationships with them.
It was also a wonderful opportunity to meet new customers in the region as we recently opened a new truck route in the area! Of course a few of our long time customers were there as well- Creation Gardens, Kaldi’s, Park Avenue, Town & Country, and LTD Services.
Each time Houston’s attends Coffee Fest there is a wealth of new information to be brought back and passed along. Enjoy your next “cuppa” and keep an eye out for the Coffee Fest- Chicago article coming up this summer!
Here are a couple more photos from the show!